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New Mexico State University

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NMSU to host workshop at Acoma Pueblo for beginning cattle producers

ACOMA ? New Mexico State University?s Southern Pueblo Beginning Farmer/Rancher Program will host a workshop on business planning and bull testing 6 to 8 p.m. Thursday, Feb. 19, at the Acoma Tribal Auditorium, 33A Pinsbarri St. in the pueblo. The workshop is free to the public.

Steve Lucero, NMSU Sandoval County Extension agricultural agent, will discuss the importance of fertility testing and trichomoniasis testing.

?At the price calves are bringing right now, the loss of a calf or a reduced calf crop is a tremendous economic loss to the cattle producer,? Lucero said. ?So spending $100 for a breeding soundness exam and trich test on a bull before the start of the breeding season is a cheap investment compared to the loss from not producing a calf.?

Judy Finley, NMSU Extension agriculture and small business development agent, will discuss business planning and marketing strategies.

?Participants in the business planning portion of the workshop will gain skills needed to develop a marketing strategy for their business plan,? Finley said. ?Producers will receive basic information on how to define and identify their customer or target market and tailor their product pricing, distribution and promotion strategies to satisfy that market.?

The Southern Pueblo Beginning Farmer/Rancher Program is a joint project between NMSU College of Agricultural, Consumer and Environmental Sciences and the Institute of American Indian Arts in Santa Fe. The program is funded by a National Institute of Food and Agriculture Beginning Farmer/Rancher Program grant.

For more information, call Joseph Garcia at 505-852-0480.